That's the great thing about Microsoft - it knows when to throw dignity to the wind and just blatantly copy someone else's idea if it means stealing market share from a tech enemy.

And this shameless streak could lead to Xbox 360 getting a Blu-ray add-on, with Xbox hardware bosses not exactly writing off the outlandish suggestion...

"It should be consumer choice; and if that's the way they vote, that's something we'll have to consider," Albert Penello, marketing manager for Xbox hardware said when asked if Microsoft would ever consider doing a Blu-ray add-on for Xbox 360, now that Warner seems to have killed off HD DVD.

But would you, having shelled out on an HD DVD drive, actually bother investing in another HD movie playback option? A lot of angry HD DVD fans out there are refusing to switch over to Blu-ray, after feeling like they've been shafted and robbed by this mini tech war.

Besides, isn't downloading the future for Microsoft anyway?

(Via The Guardian)

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